Fans cheer at a Washington University women's soccer game

Sports fandom

Sports fandom—often more than religious, political, or regional affiliation—determines how millions of Americans define themselves.

Noah Cohan on sports fandom

Noah Cohan, lecturer in American Culture Studies and founding coordinator of the American Studies Association’s Sports Studies Caucus, examines contemporary sports culture to show how mass-mediated athletics are actually richly textured narrative entertainment, rather than merely competitive displays. Cohan's book We Average Unbeautiful Watchers: Fan Narratives and the Reading of American Sports was published by University of Nebraska Press in 2019.